Study: Companies Gear Up for Mobile, But Most Have No Plan

It’s hardly revolutionary to say mobile applications are the future of enterprise computing, but new research shows a critical mass of C-suite types finally agreeing. Less clear is how companies will marshal resources to make that leap.

The study “State of the Mobile Enterprise,”  underwritten by appcelerator, found 87 percent of enterprise respondents predicting that their companies will produce more mobile than desktop applications this year. Some other key findings: 

  • Respondents say no major traditional IT or software vendor has shown leadership in mobile.
  • Most respondents hope to build five or more apps in 2013.
  • Enterprises see mobile apps as transformative and believe they will have a “substantive impact” on customer and employee relationships, the enterprise’s ability to compete, top-line revenue growth and bottom-line asset efficiency.
  • 80 percent of enterprise leaders think mobile-first companies will disrupt mature industries this year.
  • 64 percent of respondents predict mobile development projects will outnumber web development projects and move primarily in-house.
  • 94 percent of respondents predict companies will invest in capabilities to connect their mobile apps to the cloud and their back-end systems.

In summary, there’s widespread agreement that mobile is an unstoppable freight train, and that companies will either hop aboard or get run over. But how to do that?  There’s the rub.

Most Companies Have No ‘Comprehensive Mobile Strategy’

Fewer than half of respondents in the study (44 percent) said they have a “comprehensive mobile strategy.” Some other obstacles cited that stand between companies and progress on mobile: 

  • “A lack of time or resources” – 30 percent
  • “Resources” – 54 percent
  • “Lack of clear direction or strategy” – 26.5 percent

So, what’s a CEO or CIO to do, faced with a huge, obvious need and scarce resources? Staff up and figure out a strategy, say the study’s authors.

“Qualified mobile leaders, particularly those with a lot of experience in implementing mobile strategy within enterprises, are quite scarce, as are developers, architects, UI experts and other technologists,” they said. “However, an enterprise cannot ignore this staffing requirement. Ideally, technologies that provide centralization, consistent application and development practices, and lifecycle management will enable those limited human resources to be stretched further. The first steps in this process are to identify the strategy that will accomplish this and create a centralized body to implement it.”

SV Provides Answers for Companies Needing Speedy Development

Enterprise leaders would be wise to check out the research on Service Virtualization approaches. There is a better way than the old methods of software development and testing that can help companies do more with less. According to voke, SV reduces software cycles by up to 50 percent (23 percent, on average) and production defects by up to 75 percent.

How is that possible? Because SV allows a much wider, much earlier scope of testing – ranging from 50 to 90 percent.  More testing = fewer problems. It also equals quicker rollouts because problems are caught sooner, and more teams can work in tandem without having to compete for the same system resources.

It’s a simple equation, really, and one that makes sense whether companies are developing for mobile or desktop. 

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